Color in home decor is about much more than what looks pretty, says Leatrice Eiseman, the executive director of the Pantone Color Institute. “Color surrounds us and defines our world,” she says. From early infancy on, colors in our environment affect both our thoughts and emotions, Eiseman explains.
The most common way homeowners have added value to their houses is by painting the interior, according to Allstate’s “It’s Not Just Stuff” survey. But not just any color will do. Think of it as a design tool you can use to help make a room feel calm, exciting, inviting or uplifting.
Here’s a look at the psychology of colors and how you can best put them to use in your home.
White evokes a feeling of cleanliness and freshness, and is useful for brightening up a space. Use white in small spaces you want to make feel larger, like bathrooms or small bedrooms, and then decorate with vibrant colors.
Blue creates feelings of calmness and peace. The best place for blue is the bedroom, especially bright blues, as this is the main center or relaxation and rest.
Yellow evokes excitement and happiness. It’s a popular color for kitchens and dining rooms, and makes family dinners and cooking more fun.
Pink creates feelings of softness and sweetness. It’s a good color for bathrooms if you want to add a romantic touch. You can also give yourself a rosy glow in the mirror!
Red promotes invigoration and activity! It’s good for kitchens, dining rooms, and work out rooms. Any space that needs a little extra charge of motivation.
Green is excellent for evoking balance and tranquility. it is good for bedrooms, bathrooms, or home offices; any room that you want to relax in after a long day. It creates a calm environment and helps promote concentration.
Brown is best for creating feelings of warmth and comfort. it’s a good color for living rooms and dens. It can make empty spaces feel smaller, so if you have big open rooms you’d like to add some warmth and coziness too, go for brown!